# Content Strategy

> Decide what content to produce, grounded in real public demand rather than guesswork. This skill mines search keywords, Reddit, YouTube, news, and TikTok to build content pillars, a topic-cluster map tagged by buyer stage, and a prioritized calendar — every recommendation tied to the source question that justifies it.

- Page: https://unifapi.com/skills/content-strategy
- Recommended setup: start from this Skill in your AI client, then connect MCP when live data is needed
- MCP server: https://mcp.unifapi.com
- Agent clients: Claude, ChatGPT custom MCP apps, OpenClaw, Hermes, Codex, Claude Code, Cursor, VS Code, or any compatible MCP client
- Install path: use your client's UnifAPI listing when available; otherwise add the MCP server URL manually
- Developer raw-skill fallback: `npx skills add unifapi-agent/agents`
- Billing: UnifAPI public-data calls use $0.001 credits and OpenAPI-published operation minimums
- LLM execution: use your existing agent product plan; no separate LLM API key required

## Run prompt

```text
Build a content strategy for our AI coding tool: define 3–5 pillars from real demand, map topic clusters under each by buyer stage, and sequence a prioritized calendar with the evidence behind every piece.
```

## Expected output

- 3–5 content pillars, each with demand evidence and product link
- Topic-cluster map tagged by buyer stage and channel
- Prioritized calendar with format, angle, and evidence per piece

## Workflow

## Live data sources

- [SEO](https://unifapi.com/apis/seo) — Target visibility, SERP features, AI citations
- [Reddit](https://unifapi.com/apis/reddit) — Subreddits, posts, comments, feeds
- [YouTube](https://unifapi.com/apis/youtube) — Channels, videos, related, search, trending
- [News](https://unifapi.com/apis/news) — Articles, top stories, publishers
- [TikTok](https://unifapi.com/apis/tiktok) — Videos, creators, comments, hashtags, music

## FAQ

## Related

- [All Skills](https://unifapi.com/skills.md)
- [MCP setup](https://unifapi.com/mcp)
- [Live API catalog](https://unifapi.com/apis)
- [Pricing](https://unifapi.com/pricing.md)